The Wrap: Cool as you like, James O’Connor provides a masterclass in brand management - The Roar

Australian rugby’s three amigos might be dead and buried, but the brand James O’Connor not only lives on, but is hotter than ever. Now…

Australian rugby’s three amigos might be dead and buried, but the brand James O’Connor not only lives on, but is hotter than ever. Now 31, but blessed with genes that still see him pass for a schoo… [+11610 chars]

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