Indian beauty company Nykaa looks to physical retail expansion to meet consumer demand for offline sales - CNBC


3/17/2022 12:00:00 AM3 years 1 month ago
by Goh Chiew Tong

"A lot of beauty is sold offline and Nykaa has become such a big brand that we cannot ignore our offline channel as well as offline consumers," she said.

While Nykaastarted as an e-commerce platform, founder and CEO Falguni Nayar is a "big believer" in physical retail and said there is demand from consumers. "The last two years have been very much im… [+2235 chars]

full article...