A super app from Tatas is ready to take on Mukesh Ambani’s consumer digital empire - Economic Times

The kind of super-app that has succeeded in China and Southeast Asia requires a reason for customers to visit it regularly. Commerce is incidental.

It is a war thats been in the making for two years and may finally happen now that Tatas are in enough businesses to launch a super app. The super app may see an all-out Tata-Ambani retail war whose … [+3586 chars]

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