The NHL's tech-heavy plan to draw in young fans - ESPN

The league is set to deploy AR, VR and alternative broadcasts to help target Gen Z customers.

NEWARK, N.J. -- While the Buffalo Sabres were playing the New Jersey Devils, their digital avatars were mimicking each move in virtual reality. Strap on the VR goggles. Touch a button, and you're wa… [+8728 chars]

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