CinemaCon Makes Miracles: It Just Revived the Mid-Budget Theatrical Release - IndieWire

4/29/2022 12:00:00 AM3 yearsago
by Chris Lindahl
by Chris Lindahl
Studios and exhibitors agree: The film industry can't live on tentpoles alone.
Before the pandemic, movie studios centered their energies on IP-first tentpoles in pursuit of $1 billion worldwide grosses. The mid-budget theatrical release? An endangered species, and maybe not on… [+5042 chars]
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