TV Networks' Scramble to Launch Nielsen Rivals Creates Measurement Mess - Variety
5/14/2022 12:00:00 AM2 years 11 months ago
by Brian Steinberg
by Brian Steinberg
TV’s most intense drama isn’t showing on any particular network and doesn’t stream on any specific screen. Even so, some of the industry’s most influential executives can’t stop talking about it. Chances are no one will mention the series at next week’s sundr…
TV’s most intense drama isn’t showing on any particular network and doesn’t stream on any specific screen. Even so, some of the industry’s most influential executives can’t stop talking about it. Ch… [+11193 chars]
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