Consultant plays Metaverse MythBuster. Here's why they're wrong - The Register
6/16/2022 12:00:00 AM3 years 8 months ago
by Richard Currie
by Richard Currie
Holograms, brands, NFTs, and a 1,000-consumer survey
Opinion Consulting giant McKinsey & Company has been playing a round of MythBusters: Metaverse Edition. Though its origins lie in the 1992 sci-fi novel Snow Crash, the metaverse has been heavily… [+9061 chars]
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