Little India will decide India's big IPL digital push - The Indian Express
6/24/2022 12:00:00 AM2 years 10 months ago
by Sandeep Dwivedi
by Sandeep Dwivedi
Weekly Sports Newsletter: The e-auction of media rights for the IPL’s 2023-2027 cycle has fetched the BCCI Rs 48,390 crore, with Disney-Star bagging TV rights for the Indian subcontinent and Viacom18/ Reliance sweeping the digital segment.
Dear Readers, The migrants making daily video calls home. The headphone-wearing daily-commuting young digital native. GPS navigation-equipped cabbies with time to kill between trips. Villagers not c… [+9632 chars]
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