Honda’s AI-driven ‘Harvey’ – the car that can sell itself via Leo Burnett Australia - Mumbrella
6/26/2022 12:00:00 AM2 years 10 months ago
by Andrew Banks
by Andrew Banks
Honda Australia is giving people the opportunity to learn about the new HR-V from an unexpected source – the car itself. In a world with voice-activated vacuum cleaners and talking toasters, why should cars be left out of the fun?Nicknamed ‘Harvey’, the idea …
Honda Australia is giving people the opportunity to learn about the new HR-V from an unexpected source the car itself. In a world with voice-activated vacuum cleaners and talking toasters, why shoul… [+2698 chars]
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