How Facebook clickbait draws users into engaging with posts - Phys.org


6/29/2022 12:00:00 AM2 years 10 months ago
by Science X staff

A study of 4,000 Facebook posts by news organizations provides unique insights into clickbait and user engagement. The study, published in the open access journal PLOS ONE by Anna-Katharina Jung, of the University of Duisburg-Essen, and colleagues, suggests b…

A study of 4,000 Facebook posts by news organizations provides unique insights into clickbait and user engagement. The study, published in the open access journal PLOS ONE by Anna-Katharina Jung, of … [+3355 chars]

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