Connected TV poised to gain US viewership and advertiser interest - eMarketer

Connected TV to draw users and time spent in the US: CTV is vying with smartphones and tablets for consumer attention while generating advertiser interest, our forecast shows.

Apps soar, browsers fade: Mobile devotees are using apps more than browsers. The popularity of games, podcasts, and social media is influencing this trend, but consumers are also using apps for activ… [+442 chars]

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