Making Sense of Intent Data for Sales and Marketing Pros - TechTarget

Learn how to leverage intent data for sales and marketing–whatever stage you’re at. It walks through how it can help support every area of your organization

Intent data promises different benefits depending on how its made, how its sourced and how you put it to use. Companies are adopting it for different reasons and solution providers are touting it hea… [+12895 chars]

full article...