From social media to billboards, it's suddenly 'hot' to discuss gut diseases - STAT

“I do think it’s cool to open up the conversation about poops. We can learn so much from our poops.”

LOS ANGELES Near the corner of busy Santa Monica Boulevard and Corinth Avenue, underneath lines of skinny palm trees and against an almost perpetually bright-blue sky, a hot pink billboard declared: … [+12609 chars]

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