That syncing feeling: how Stranger Things supercharged the music industry - The Guardian

7/12/2022 12:00:00 AM2 years 9 months ago
by Eamonn Forde
by Eamonn Forde
The chart success of first Kate Bush and now Metallica thanks to ‘syncs’ in Stranger Things shows how TV shows and TikTok are increasingly crucial for heritage acts
The impact of Running Up That Hill being used in Stranger Things was so great and so unprecedented that even Kate Bush was taken aback, calling it quite shocking really in a rare interview with BBC R… [+7841 chars]
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