The cheaper Netflix tier with ads will use Microsoft's technology - The Verge


7/13/2022 12:00:00 AM2 years 9 months ago
by Emma Roth, Richard Lawler

Netflix is adding ads soon, to support a cheaper tier of its subscription streaming service. When it launches, Netflix will rely on Microsoft to help build the technology behind it.

Microsoft will become Netflixs global advertising technology and sales partner Netflix is partnering with Microsoft for its upcoming ad-supported streaming tier, the company announced Wednesday. The… [+2076 chars]

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