How I Made It podcast: Blackmagic Design's Grant Petty's 14 lessons for success - The Australian Financial Review

Grant Petty’s had huge success with his company Blackmagic. He says founders need to “stop caring about how you look or what people think of you and focus”. Also, “be a little crazy”. Here’s what he’s learnt.

A lot of people do marketing, for example, just based on what they like, they dont do marketing based on what actually connects to the people they are targeting. And thats a good example, I see bad m… [+9611 chars]

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