Robbie Williams sets his sights on rival with a lifestyle brand... called Hopeium - Daily Mail

Former Take That star Robbie Williams has set tongues wagging after trademarking a range of products under the name Hopeium.

Is Robbie set to become the new Gwynnie? Former Take That star Robbie Williams has set tongues wagging after trademarking a range of products including cosmetics, clothes and accessories under the br… [+2169 chars]

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