Ad ecosystem breathes a sigh of relief at Google delaying cookie wipe-out to 2024 - Marketing Interactive

"Advertisers have obviously been on the quest for what eventually it fills the cookie void, but they have not potentially been moving quickly enough."

Google is delaying the deprecation of third-party cookies to the second half of 2024. This comes slightly over a year after it first announced that the move will be delayed to mid-2023. Anthony Chave… [+9687 chars]

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