Former WWE Writer Recalls Failed Pitches To Turn John Cena Heel - Wrestling Inc.

For over a decade, John Cena was the face of WWE. With 16 world titles, Cena's legacy has long been solidified — but what would've happened if he turned heel?

Brian Gewirtz emphasized why John Cena didn't want go through with a half-hearted heel turn. "He was like, 'There won't be none of that like, oh, he's a fun heel, he's a cool heel, he's winking at th… [+1297 chars]

full article...