Hitting the Books: What goes on at a summer camp for YouTube Gaming kidfluencers - Engadget

In her new book, Break the Internet, Olivia Yallop explores the history, culture and business dealings that make up the modern online influencer economy..

In the first days of social media, to build a personal brand online you mostly just needed a basic working knowledge of html. In 2022, however, the influencer marketing industry's reach is estimated … [+11539 chars]

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