How a bitter sportswear rivalry tripped up the king of trainers - The Telegraph

8/19/2022 12:00:00 AM2 years 8 months ago
Peter Cowgill was the undisputed ruler of the athleisure industry. But it all came crashing down
Already, JD was on its way to even greater dominance. In the spring of that year it had acquired Footasylum for £90m. With 70 stores, the family-run chain had managed to maintain a niche in the athle… [+3607 chars]
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